GAME 6 OF THE 2017 STANLEY CUP FINAL ATTRACTS 11.5 MILLION AVERAGE AUDIENCE AND IS MOST-WATCHED PLAYOFF GAME SINCE 2013
2017 Stanley Cup Playoffs Deliver 52% Increase in North American Audience.
Game 6 of the 2017 Stanley Cup® Final, which saw the Pittsburgh Penguins defeat the Nashville Predators 2-0 to win the franchise’s fifth Stanley Cup® Championship, delivered an average audience of 11.5 million across North America (NBC; CBC/SN;TVA Sports). It was the most-watched Stanley Cup® Playoff game in North America since Game 6 of the 2013 Stanley Cup Final (Chicago vs. Boston; 12.2 million average audience).
The 2017 Stanley Cup Final attracted an average audience of 8.09 million across North America, marking a year-over-year increase of 23%.
Overall, the 2017 Stanley Cup Playoffs delivered a 52% year-over-year increase in national viewership, as an average audience of 3.57 million across North America tuned in to see 87 playoff games featuring 27 overtime and 50 one-goal games.
The 2017 Stanley Cup Playoffs was the #1 show on television in Canada for 42 of the 46 nights that hockey was broadcast. NBC’s family of networks in the United States recorded an 11% year-over-year increase in viewership for the 2017 Stanley Cup Playoffs, and delivered the most-watched Stanley Cup Final on record without an Original Six™ Team.
The 2017 Stanley Cup Playoffs on NBCSports.com and the NBC Sports app were the most-streamed in history. The 2017 Stanley Cup Playoffs delivered more than a half-billion live minutes (527.4 million) and two million uniques, up 31% and 22% vs. the 2016 Stanley Cup Playoffs.
In Canada, Sportsnet NOW unique visitors increased year-over-year for each round of the playoffs and a total of 66% overall, while live streams were up 164% from this time last year. Unique visitors to Rogers NHL GameCentre LIVE increased overall by 61%, with total streams started up 68% for the entirety of the playoffs.
* Information provided via NHL Press Release
National Hockey League Press Release. Information provided from the NHL that describes various news releases that describe current events in the league.